Evaluation Q2

Evaluation Q2 How does your media product represent particular social groups?

My product represents a variety of social groups as this magazine can appeal to an audience from any of the classes covered by the NRS Social Grade table but it mainly would be purchased by people from C1 down to E as this is the majority of people who can afford the magazine and would be interested in buying it to keep up with the subject of my magazine which is British music. It would still appeal to Middle class people if they wanted a cheap way to keep up with the British music scene but it is less likely to be bought by people in the upper middle class as they would not be associated with buying music magazines.

I used the colors red, white and blue to attract a British audience because British music is the focus of my magazine and this would be noticeable because of the use of these colours on the contents page and the double page spread as well as the front cover to make it a house style and to make the audience realise it is British with the masthead and the skyline on the front cover.

My research into demographics and the socio economic table helped me as I was able to make my product that would appeal to a larger target audience and be affordable for all while providing value for money.

I chose the hoodie because it reinforces the British image.